Malesuada mattis
26 September, 2024
Amuletto
5 January, 2025
Description

Montaña Sagrada is a brand identity and packaging design project developed for a natural wellness brand focused on ancestral plant-based products and herbal medicines. The objective of the project was to create a visual identity that reflects the connection between nature, traditional knowledge, and holistic well-being. The brand combines organic shapes, botanical illustrations, and earthy color palettes to communicate authenticity and natural origins. The identity system was designed to support a diverse product line including herbal extracts, ancestral remedies, and plant-based supplements.

42

User Interface

98%

Conversion

256

Team

Description

Montaña Sagrada was conceived as a brand rooted in ancestral knowledge and natural healing traditions. The visual identity explores the relationship between nature, spirituality, and plant-based wellness.

The logo symbol represents a stylized mountain landscape, reinforcing the brand’s connection to sacred natural environments and traditional botanical knowledge. The design language incorporates flowing organic forms and botanical illustrations that communicate the natural origin of the products.

A flexible color system was developed to differentiate product categories while maintaining a cohesive brand identity across the full product range. The visual language extends into packaging, digital interfaces, and brand communication materials.

The result is a brand identity that feels organic, contemporary, and aligned with the growing global interest in natural wellness and traditional plant-based medicine.

Step 1
Brand concept and positioning
Step 2
Logo design and visual identity
Step 3
Packaging system for product lines
Step 4
Digital brand applications and website design

Montaña Sagrada explores the intersection of ancestral botanical knowledge and contemporary wellness culture. Through a nature-inspired visual identity and a cohesive packaging system, the brand communicates authenticity, natural origins, and a holistic approach to well-being.

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